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Anyspherevia Ashby

Strategic Events Lead

San FranciscoPosted 1w ago
OtherLeadFull-time#ai-lab

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About the Role

Our mission is to automate coding. The first step in our journey is to build the best tool for professional programmers, using a combination of inventive research, design, and engineering. Our organization is very flat, and our team is small and talent dense. We particularly like people who are truth-seeking, passionate, and creative. We enjoy spirited debate, crazy ideas, and shipping code.

About the role

We're looking for someone to own Cursor's strategic events program — from annual planning and budget ownership to booth build-out, activations, and onsite execution. This role is focused on one outcome: driving meaningful engagement with executives at target enterprise accounts and turning that engagement into pipeline. You'll work closely with enterprise sales and marketing to make every event a precision instrument for revenue.

What you'll do

- Build and own Cursor's Strategic Events plan, including annual event calendar, prioritization framework, and budget allocation across tier-one and tier-two conferences

- Partner with our internal Brand Studio on end-to-end booth and activation build-out, including vendor management, creative direction, messaging, and experiential design targeted at executive enterprise buyers

- Drive onsite execution — managing logistics, staff scheduling, run-of-show, and real-time problem solving across all events

- Design executive engagement programs at events, including hosted dinners, private briefings, roundtables, and VIP experiences tied to target account lists

- Partner closely with enterprise sales and SDR teams to identify priority accounts, coordinate pre-event outreach, and ensure follow-through post-event

- Build and track a pipeline attribution model for events, measuring influence on enterprise opportunities and closed-won revenue

- Manage relationships with event vendors, production agencies, and conference organizers to negotiate sponsorships, speaking slots, and premium placements

- Coordinate internally across brand, content, and product marketing to ensure consistent messaging and compelling collateral at every activation

- Develop repeatable event playbooks so the program scales efficiently as Cursor's enterprise motion grows

You may be a fit if

- You have owned a strategic events program at a high-growth B2B or enterprise software company, with direct accountability for pipeline generated

- You've built booth experiences and executive activations for major industry conferences (RSA, AWS re:Invent, Gartner, Dreamforce, or similar) and know what moves enterprise buyers

- You are operationally excellent — you can manage multiple simultaneous events, vendors, and stakeholders without dropping details, even across time zones

- You think like a revenue marketer: every event decision is filtered through "does this get us in front of the right accounts and move pipeline?"

- You are comfortable using CRM and marketing automation tools (Salesforce, HubSpot, or similar) to track account engagement and measure event ROI

- You have strong executive presence and can hold a room — whether that's running a VIP dinner, briefing a Fortune 500 CTO, or representing Cursor on a conference stage

- You thrive in fast-paced, ambiguous environments, can build from zero, and don't wait for permission to move

- You are willing to travel frequently and go above and beyond when it matters

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