Principal Product Manager
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About the Role
Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.
Principal Product Manager
Job Summary
PatientPoint is seeking a senior individual contributor to serve as Principal Product Manager for Precision — our patient engagement and pharmaceutical brand activation product at the intersection of healthcare personalization, privacy-safe audience activation, and point-of-care media.
This is an experienced IC role for a deeply skilled product practitioner who brings both strategic vision and hands-on execution. You will own the product strategy, roadmap, and performance outcomes for Precision, shaping how PatientPoint delivers personalized, pharma-relevant experiences across trusted point-of-care and digital healthcare environments. You will operate with significant autonomy, drive alignment across complex cross-functional stakeholders, and be a trusted voice across the organization on customer insight, market strategy, and product excellence.
This role does not carry direct people management responsibilities. Instead, you lead through craft, influence, and outcome ownership — establishing frameworks, building expertise, and elevating team capability for the strategically important Precision product. You will report to the VP of Product.
What You’ll Do
- Define and Own Product Strategy
Define and communicate a compelling product vision for Precision that aligns with PatientPoint’s growth strategy, market opportunity, and client needs. Translate vision into a multi-quarter roadmap with measurable business and customer outcomes. Define and track KPIs across targeting quality, campaign performance, patient engagement, customer adoption, and revenue growth.
- Build Products That Solve Real Patient, Provider, and Pharma Customer Problems
Lead development of solutions that improve personalization, audience relevance, campaign effectiveness, and performance measurement for patients, providers, and pharmaceutical advertisers. Ensure the roadmap reflects real market demand, validated customer pain points, and differentiated value in a competitive landscape. Proactively predict, improve, and remove barriers to effective discovery.
- Drive Commercial Impact
Develop and evolve the business case for new Precision solutions, including market sizing, audience strategy, and partnership models. Partner closely with commercial leadership to shape a compelling market-facing value proposition for pharmaceutical advertisers. Ensure Precision capabilities address real client needs around audience access, contextual relevance, scale, targeting confidence, and measurement. Synthesize market, financial, and technical inputs to influence strategic decisions.
- Lead the Product Lifecycle
Execute discovery, validation, launch, and scale for new and existing Precision capabilities. Balance speed, rigor, and executional excellence while ensuring solutions are operationally feasible, scalable, and compliant. Drive launches in partnership with internal teams and external partners to validate product-market fit and scale commercialization. Define measurement and experimentation frameworks that establish repeatable practices enhancing team impact.
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