S
Supersidevia Lever
Staff AI/Data Engineer
REMOTEPosted 3mo ago
Data EngineerStaff+Full-time
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About the Role
Superads is building AI agents that help marketers make better creative decisions — not by surfacing more data, but by actually reasoning through strategy on their behalf. The harder problem underneath that ambition is one we haven't fully solved yet: how do you build a system that understands a brand deeply enough that an AI can make meaningful decisions on its behalf?
That's the problem you'll be working on.
Not in the sense of parsing brand documents and calling it done. In the sense of figuring out how to represent what a brand actually is — its identity, its audience, its creative principles, the judgment calls that a senior strategist who'd worked with them for years would make instinctively — in a way that an AI system can reason over reliably. It's a harder and more interesting problem than most companies are working on in this space, and we don't think it has a clean solution yet.
That's the problem you'll be working on.
Not in the sense of parsing brand documents and calling it done. In the sense of figuring out how to represent what a brand actually is — its identity, its audience, its creative principles, the judgment calls that a senior strategist who'd worked with them for years would make instinctively — in a way that an AI system can reason over reliably. It's a harder and more interesting problem than most companies are working on in this space, and we don't think it has a clean solution yet.
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